How to plan a business website: a practical checklist
A practical checklist for planning a business website: goals, audience, pages, content, enquiries, mobile design, accessibility, search and launch.
Insights
Insights and practical guides
Plain-language guides on planning websites, choosing software and starting with automation, written to help business owners and managers make better technology decisions.
Latest guides
Guides
Custom software or off-the-shelf: how to decide
How to choose between off-the-shelf software and custom development: process fit, total cost, integrations, ownership and a staged middle path.
Where to start with business automation
A simple method for choosing your first automation: list repetitive tasks, score them, map the process, keep human review and measure the result.
Coming up
Topics we plan to cover
- Preparing content for a website redesign
- What to include in a software requirements document
- A buyer's checklist for e-commerce platforms
- How to measure whether an automation is working
- Website accessibility basics for content editors
- Questions to ask before adding AI to a business process
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